You are browsing the archives of 2008 April.

Happy Earth Day!
Salazar Packaging, a client heavily focused on sustainable packaging, is always looking for ways to get their Earth-friendly message out and stimulate conversation about packaging and the environment. Easier said than done! Although packaging is a mature industry, sustainable packaging is a hot topic generating buzz in a hundred directions on any […]

Joanna Young asks, What does powerful writing mean to you? Turns out to be a rather challenging question. I tried to define powerful writing as “memorably evocative.” Writing that sticks in my head and evokes an emotion or an impulse or an attitude has power. But when I think of examples, I don’t see […]

David Maister’s new book, Strategy and the Fat Smoker, explains how to manage and lead a professional services organization. Its lessons apply equally well to any other type of business.
Although Maister’s insights should prove valuable to any business leader, his finest insights come in the one chapter of his book he suggests we don’t […]

Sometimes the worst questions we can ask on a sales call are the ones that come out of our mouths the easiest. A great example is, What are you paying?
It’s a natural question to ask, and it has a valid purpose, because you never want to throw prices out blindly. However, asking the question this […]

On the political scene, oil companies are the punching bag du jour. People are fed up with $3.50/gallon gasoline and $110/barrel oil, so of course, it must be the fault of the oil companies, who are making money hand over fist at our expense.
Give me a break. Seems to me there are three factors contributing […]

Marcus Goodyear left a comment here not too long ago that bears repeating –
It makes me wonder why we never want to share our failures with others–wouldn’t it just give them an opportunity to learn too?
That was weird, because that very idea prompted me to write my April Fool’s Day post, which dealt with a […]

Which do you prefer? A hands on manager, or a hands off manager?
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