Earlier this week my blog racked up its 5000th comment.

Thank you, one and all, for making Word Sell a place for lively conversation. Many times, your conversation is far more helpful and interesting than my post, which is A-OK as far as I’m concerned. Over the last year or so, the Word Sell community has begun to feel like a real family. I miss you when you’re away, and I can’t wait to read your comment when it pops up in my email box. Getting to know you has made me a better writer, a better marketer, and a more well rounded person. You share brilliant ideas, yourchallenges, your achievements, your pithy observations. I can’t wait to see what the next 5000 comments will hold.

And the 5000th Commenter Is …

Kay Plantes

Kay Plantes

Kay Plantes – client, business model strategist, and business model innovation author – came up with comment number 5000. Kay’s blog is all about business model strategy, and is well worth reading whether you work for yourself or a Fortune 500 firm. I was amazed to see Kay on CNBC’s The Call a few weeks ago – she really knows her stuff!

Kay Wins …

Kay selected a copy of Groundswell for her 5000 Comment Word Sell Commemorative Prize. Good choice. If you want a better understanding of the social media marketing revolution, give it a read. The book contains fascinating ideas and research to back them up.

How Do You Encourage Comments on Your Blog?

What are your techniques and secrets? Here are a few of mine …

It was either Joanna Young or Liz Strauss that counseled me to leave blog posts unfinished. Leave something for people to add. Smart. Here are a few comment cultivating ideas I’ve gleaned from Word Sell commenters/bloggers.

From Robert Hruzek, take time to formulate questions that make you sit back and reflect on your experiences.

From Andrew, write about controversial issues.

From Karen Swim, ask questions that force you to look deep inside yourself.

From Cath Lawson, pick a fight. (Using good manners, of course.)

From Robyn McMaster, blend together an unusual set of disciplines – in her case, brain science and healthy living.

From Jan Geronimo, write as if you’re talking to your best friend.

When all else fails, here’s a little trick of my own I shared one day with Luke Gedeon. If you’re looking for conversation, end every blog post or comment with the phrase, “don’t you think?” It’s almost irresistible and I see Luke put his own twist on the technique just the other day, in a very thoughtful post.

I’m just kidding about the technique, but Luke’s post really is excellent. Don’t you think?

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