dartboardLike most bloggers, I like to hit the new year with a new plan. Here it is.

Concentrate on the packaging industry and B2B. That’s where my experience is, and I think the time has come where packaging companies and industrial companies in general are ready for social media marketing. First, social media is no longer a mystery. Second, firms in the packaging sector are using social media with great success, including a few of my clients I’m happy to say. Third, companies are searching as never before for new ways to reach prospects. I’ve created a new Packaging Industry Marketing Services web page to highlight this component of my business.

Bring the How to Write a Web Site project to market as a book or e-book. Karen Swim and I announced this just this week, and we are thrilled with the response. Here’s a chance for bloggers to demonstrate the power of collective wisdom and produce a resource that will be invaluable for small and medium size firms. We encourage you to contribute and invite other bloggers to do the same. I’m adding a “How to Write a Web Site” category for easy reference.

Blogging goals – More community, more information, fewer posts, stay with the humor. I’ve said a million times that the quality of my posts often comes from the conversation. A huge thank you to all the Word Sell readers. Many of you have taken more time than I would ever ask to write thoughtful comments that generate ideas and enthusiasm in the Word Sell community. For those of you who come here just to read – thank you as well. There’s never any pressure to talk unless the spirit moves you.

I’m going to try a three day a week post schedule, and try harder to provide marketing and writing ideas with a dollop of humor. In bad economic times, both are really necessary. We need fresh ideas to keep our businesses moving forward. We need humor to keep our spirits up. I’ll do what I can to help the cause.

Happy New Year,
Brad

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