Welcome to the In-Side Marketing Blog
Thanks for visiting In-Side Marketing, my newest venture. My partner, Jeff Tytel, is a gifted creative director, graphic designer, and photographer. While my background is mainly B2B, Jeff has done extensive project work and consulting in the B2C world. We think our combination of experience and talent makes sense in today’s changing landscape. With the growing popularity of business blogs–a highly personal mode of communication–some of the differences between B2B and B2C marketing are starting to disappear, especially in terms of what and how information is exchanged. We want to help clients who are frustrated with their results, and have the sneaking suspicion they need to think about marketing in a new way.
We plan to be fully up and running July 1. In the meantime, we will post when we can!
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