Sales and Marketing Support for Small and Midsize Business

Book Store

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Looking for something to read that will help you and your business? Here are some excellent choices!

NEW RECOMMENDATIONS

Advertising & Marketing

The Long Tail: Why the Future of Business is Selling Less of More

Made to Stick: Why Some Ideas Survive and Others Die

The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

The Little Blue Book of Advertising: 52 Small Ideas That Can Make a Big Difference

Beyond Buzz: The Next Generation of Word-of-Mouth Marketing

Marketing to Women: How to Understand, Reach, and Increase Your Share of the World’s Largest Market Segment

Word of Mouth Marketing: How Smart Companies Get People Talking

Ogilvy on Advertising

Confessions of an Advertising Man

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Blogs & Blogging

Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers

Blog Marketing

Blogging for Business: Everything You Need to Know and Why You Should Care

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Leadership & Management

The Prepared Mind of a Leader: Eight Skills Leaders Use to Innovate, Make Decisions, and Solve Problems

The Radical Leap: A Personal Lesson in Extreme Leadership

The Art of Profitability

Good to Great: Why Some Companies Make the Leap… and Others Don’t

You, Inc.: The Art of Selling Yourself

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Writing & Copywriting

Hot Text: Web Writing that Works

AP Stylebook and Briefing on Media Law (Associated Press Stylebook and Briefing on Media Law)

A Grammar Book for You and I (Oops, Me): All the Grammar You Need to Succeed in Life (Capital Ideas) (Capital Ideas)

Beyond Bullet Points: Using Microsoft® Office PowerPoint® 2007 to Create Presentations That Inform, Motivate, and Inspire

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What’s your favorite business book?

Follow these instructions and I’ll be happy to add it to the list of Word Sell Business Book Favorites.