16 Incredible Conversations about Marketing, Etc.
May 15, 2008 by Brad Shorr
Filed under Valuable Links
Stumbled this site, Killer Startups. Use it to keep your finger on the pulse of emerging tech products. Not a conversation, but very cool.
Matthew Stibbe poses a good questions — should we capitalize “internet”? What do you think?
20 useful SEO copywriting tips from Matt Ridout.
Valuable Reading on Writing and Blogging
April 2, 2008 by Brad Shorr
Filed under Valuable Links
This Robert Hruzek post was chosen because the picture of the cowboy is hilarious.
David Meerman Scott explains how to write — and not write — a CEO or executive blog.
Jesse Hines exposes … Three Enemies of Clear and Direct Writing. Just say no to pontification!
Dangerblond blew me away with an incredibly high score on my vocabulary test. VERY well done.
From Logtrepreneur, the mother of all lists - 101 Useful Resources for Online Entrepreneurs. Categorized for easy browsing, the list includes resources for everything from invoicing to shopping carts to financing.
Another awesome list, from Khalid — 152 Dos & Don’ts of Business…
Meaty Links for Sales and Marketing
March 6, 2008 by Brad Shorr
Filed under Valuable Links
Here is another serving of quality blog posts on important sales and marketing topics. Savor them!
Liz Strauss makes a crucial distinction between perceived and real productivity. “A positive contribution is any work that moves us closer to our goals — sometimes that’s hard work; sometimes it’s simple and elegant.”
Dawud Miracle generates great conversation with his post The Biggest Reason Small Business Owners Should Be Blogging.
Lynn Gaertner-Johnston cleared up lot of confusion for me with her post Best Practices for Bullet Points. The devil is in the details! (Thanks to Joanna Young for directing me to Lynn’s post.)
Michael Stelzner offers advice on How to Use…
Top Notch Writing and Marketing Links
February 6, 2008 by Brad Shorr
Filed under Valuable Links
At 10e20, Shannon put together this info-intensive rundown of Seth Godin’s Meatball Sundae and 14 Trends No Marketer Should Ignore. There’s a lot to digest here besides meatballs and sundaes, and it’s very nutritious for anyone involved in the arts of persuasion. (What do you think of 10e20’s new post design with the big, bright headlines and subheads? It’s quite different.)
The Laws of Copywriting command us to avoid the passive voice at all costs. But expert copywriter Michel Fortin makes the case for using the passive voice. Brilliant or blasphemous? In my opinion, brilliant. His penetrating analysis of words and persuasion…
Noteworthy Sales and Marketing Links
January 11, 2008 by Brad Shorr
Filed under Valuable Links

Here’s a fresh list of highly readable links. I hope you enjoy them as much as I did.
Andrew offers instruction on a crucial business technique - How to take a long lunch break without being noticed.
Is your blog just another minnow swimming through the vast Internet ocean? Read 15 Powerful Ways to Differentiate Your Blog from the Crowd.
You’ll have a jolly time reading this witty satire from Matthew Stibbe, Merry Corporate Christmas.
Of all the Best Of blog posts making the rounds, this was my favorite - Best Internet Marketing Blog Posts of 2007.
Robert Hruzek has a knack for unearthing powerful…
Nice Matters Award!!
December 13, 2007 by Brad Shorr
Filed under Valuable Links
My blogging friend Jeanne Dininni bestowed the Nice Matters Award on me - what an honor!
Ever since I started blogging a couple years ago, I’ve been struck by the friendly, supportive, caring attitude of almost all the bloggers I’ve come in contact with. Like Jeanne, I would have jumped at the chance to present the Nice Matters Award to people like Robert Hruzek and Joanna Young, but someone beat me to the punch.
Nice Matters is a super idea. The generosity and openness of the blogging community is why I’m certain blogging is here to stay. I’d like to name these bloggers for…
More Outstanding Sales and Marketing Links
December 13, 2007 by Brad Shorr
Filed under General, Valuable Links

Mike Sigers describes an appalling example of poor customer service.
A PDF from David Meerman Scott, Online Media Room Best Practices. Learn from a master.
From Stoney deGeyter, 5 Easy Ways to Make Your About Us Page More About Your Customers.
Skelliwag argues persuasively that we are all marketers.
This examination of social networking at work by Reem Abeidoh draws attention to generational issues yet to be played out in the world of office culture.
Along similar lines, Patrick Schaber offers 7 Ideas for Social Media and Business.
Small Business SEM gives us 8 Things the Search Industry Can Teach Small Business.
Jennifer Osborne compares online…
10 Standout Writing & Marketing Links
November 5, 2007 by Brad Shorr
Filed under General, Valuable Links

Logic + Emotion nicely explains Why Execs Are Stumbling in a New Media World. It’s all about content.
Drew McLellan shares Nielsen stats that demonstrate the awesome power of personal referrals and endorsements.
Joanna Young, one of my favorite writers on writing, shares valuable writing tips from her readers.
Follow Web Worker Daily’s 7 Rules for Communicating Clearly and Concisely in Email, and your career will soar!
Andy Merrett reviews Tom Master’s new book on marketing to the “grey generation”.
Randa Clay’s The Ten Commandments of Blog Typography is a must read. People always seem to be breaking them!
Chuck Westbrook’s recent post Twenty Years from Now ……
Thanks to Joanna Young, the Confident Writing Coach
October 18, 2007 by Brad Shorr
Filed under Valuable Links
Joanna Young was nice enough to invite me to do a guest post on business writing for her Confident Writing blog.
Thanks, Joanna.
If you read my post, you’ll get that I’m a real fan of Joanna’s blog. She offers superb advice on writing technique, but what really distinguishes her blog for me is how inspiring it is. When I’m in a rut and every word starts to look the same, Joanna reminds me of how wonderful and necessary the art of writing truly is.
Blogs to Make You Smile
September 28, 2007 by Brad Shorr
Filed under Valuable Links

Do you like to laugh? I do - even when it comes to business. Recently I’ve discovered some very funny blogs you really ought to check out.
Andrew’s blog name and tagline say it all.
Another Day, Another Ten Cents. The story of a day in the life of an unsuccessful office worker.
Andrew has a unique approach to blogging - he’s literally chronicling a day in the life. Sort of like a blogging “Ulysses”, only funny and comprehensible.
Mike Dewitt’s blog, Spooky Action, similarly looks at business (and other stuff) with a grin. He’s also got the tagline mojo working -
It’s a…


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