Some words sound funny. Some words look funny. Flivver is both. What in the world does it mean?
A. To shiver or shake.
B. A party girl of The Roaring Twenties.
C. Extremely thin, gaunt.
D. Something of poor quality or inferior grade.
E. To sway unsteadily, change one’s mind.
Believe it or not, the word flivver means … something […]

Mike Sigers describes an appalling example of poor customer service.
A PDF from David Meerman Scott, Online Media Room Best Practices. Learn from a master.
From Stoney deGeyter, 5 Easy Ways to Make Your About Us Page More About Your Customers.
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Preliminaries
Thanks to everybody for participating in our Connecting Words project. When Joanna and I put this together, we weren’t exactly sure what we were trying to accomplish other than to have fun and strike up a few new conversations.
Well, I don’t know if Connecting Words accomplished anything, but we have more than 20 contributions. We […]

Can too much information make a site visitor click off? One online giant apparently doesn’t think so.
Used to be, Amazon was the best place in the world to size up a book quickly. You’d see the book, one or two editorial reviews, and any number of enormously helpful customer reviews.
Pull up an Amazon book page […]

Logic + Emotion nicely explains Why Execs Are Stumbling in a New Media World. It’s all about content.
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Much is being written these days about marketing to seniors. No less an authority than Seth Godin urges marketers to cozy up to the senior set. Now that I am a Silver Surfer, I have but one question -
Is anybody under the age of 50 paying attention?
It seems to me the simplest, most elementary technique […]