posted by Brad Shorr filed under SEO
Internal links are very important to the search performance of a website. For b2b firms whose websites present credentials and an overview of products and services, internal links are of utmost importance for effective selling as well as effective SEO.
They Can't Buy It if They Can't Find It
Here I'm thinking about potential customers who visit the b2b site to check
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posted by Brad Shorr filed under SEO
SEO Basics - Title Tags
The HTML title tag is an extremely important element of a web page or blog post. Here's a simple explanation of the title tag from a Wikipedia article on HTML elements.
Define a document title. Required in every HTML and XHTML document. User agents may use the title in different ways. For example:
Web browsers usually display it
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posted by Brad Shorr filed under SEO
One of the biggest challenges in SEO for b2b firms is linkbuilding. With a traditional website, the opportunities to establish high authority, inbound links are few and far between. Comparatively few sites will be interested in linking to a company that fabricates aluminum siding or sells and services forklift trucks.
Obtaining links from directories is one approach b2b firms use
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posted by Brad Shorr filed under SEO
OK, this is more than a little gimmicky, but I'll try any trick in the book to reinforce important SEO and content optimization principles. True, if the Bard of Avon were alive today and saw this, he'd roll over in his grave. Just the same, inspired by my guest SEO post on goodcopybadcopy, here we go.
SEO and Content
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posted by Brad Shorr filed under SEO
Fed up with the incomprehensible price structures common to the industry and the inevitable price resistance they cause among potential clients, SEO expert George Ajazi developed a New Business Model™ which is likely to turn the search optimization industry on its head. Instead of charging for his SEO services, George is now giving them away. For free.
"Sure, revenues
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posted by Brad Shorr filed under SEO
How's your title?
A few days ago I was having lunch at an all-you-can eat sports bar buffet with my friend George Ajazi, the man who is now offering free SEO services. He observed that SEO is so misunderstood by the mainstream business community, you can pretty much pick any title you want. Nobody will know what you do anyway.
What does
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posted by Brad Shorr filed under SEO
If words are the currency of the Internet, nouns are the highest denomination bills. When it comes to content optimization, they prove their value, because people tend to search for nouns. Keyword research I'm doing for a client right now illustrates the point. These search phrases came up among the most popular for a certain geographic region --
basement refinishing
basement remodeling
basement
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