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Tag Archives: blogging faq

How Do You Measure the ROI of a Business Blog?

By Brad Shorr | Published: September 21, 2009
Number 5 in a series, Business Blog FAQs, culled from my business blog consulting practice. Consider Blog ROI Calculations Early On What’s the payoff on a business blog? That question crops up all the time, as well it should. Blogging without purpose makes no more business sense than launching any other initiative without a clear sense [...]
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