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Tag Archives: david meerman scott

Book Review – World Wide Rave, by David Meerman Scott

By Brad Shorr | Published: April 20, 2009
Image via Wikipedia David Meerman Scott is my favorite author on the topics of social media, new marketing, and new public relations. His writing is crystal clear, his ideas are provocative and common sensical (a tough combination), and he likes to use real life examples of how companies are transformed by doing crazy things… Continue reading
Posted in Books | Also tagged , | 11 Comments

The Generosity of Bloggers

By Brad Shorr | Published: December 4, 2008
When Robert Hruzek announced his WILF theme for December, What I Learned From the Generosity of Others, my immediate reaction was, this will be the easiest blog post I ever had to write. For me, the generosity of bloggers has led to wonderful and unexpected changes in my life. Although I’ve experienced this generosity in [...]
Posted in Blogs | Also tagged , , , , , , | 28 Comments

4 Star Social Media, Writing, and Marketing Links

By Brad Shorr | Published: July 9, 2008
A detailed, highly informative explanation of how to use LinkedIn from Jennifer Laycock. From Traffikd, A Small Blogger’s Guide to Social Media Marketing. Practical advice for those of us with limited budgets and time. From Tibi Puiu, an incredibly thorough analysis of direct blog ad sales. This could be the winning monetization model for many [...]
Posted in Blogs | Also tagged , , | 9 Comments

Tuned In – A Tale of Two Companies

By Brad Shorr | Published: June 30, 2008
Image via WikipediaLooking for an awesome business read? Try Tuned In, a new book co-authored by David Meerman Scott, one of my favorite authors in the new marketing space (and a really good guy, to boot). Tuned In is about listening to customers. Companies that listen solve problems that matter… Continue reading
Posted in Sales | Also tagged , , , | 9 Comments