Tag Archives: Facebook
How To Get More Blog Subscribers
Number 6 in a series, Business Blog FAQs, culled from my business blog consulting practice.
Many Tactics Are Needed to Bring Regular Readers to Your Business Blog
One of the most unsettling feelings a new blogger experiences is the feeling of talking into a void. It’s a legitimate worry – here you are spending all this [...]
Use Twitter to Lay Groundwork for Your Business Blog
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Build Your Network with Twitter, then Start Blogging
Recently I described a business blog as your base of operations for online marketing. In the past, I’ve advised companies to jump in and start blogging. But now I’m thinking a better move would be to engage your niche on Twitter first, then blog after you’ve built [...]
Posted in Social Media Also tagged blogconsulting, business blogs, get more followers on twitter, LinkedIn, Social Media, Social network, TweetDeck, Twellow, twitter 16 Comments
Are You a Social Media Doer or Dabbler?
A debate is raging in the business community over the value of social media.
On the one hand, you have social media evangelists (like yours truly) proclaiming how social media can catapult virtually any business to a new level of success.
On the other hand, you have committed skeptics who see social media as frivolous [...]
Posted in Social Media Also tagged contentstrategy, LinkedIn, Social Media, social media marketing, twitter, YouTube 22 Comments
Online Marketing Is Creepy
Most of us have heard of Mission Creep or Project Creep. Have you noticed how many Creeps there are in online marketing?
Email Creep. I’m trying to consolidate all my emails down to one, and not having much success. For one reason or another, there always seems to be a group or a project or [...]
Posted in Online Marketing Also tagged Blogging and Social Media, Flickr, Franklin Planner, FriendFeed, LinkedIn, twitter 23 Comments
Banks Should Stop TV Advertising and Use Social Media
TV ads for banks generally suck, but I saw one last night that might be the worst yet. It’s part of the Harris Bank “We’re Here to Help” campaign. Going from memory … A couple is in a car dealership talking to a car salesman, and the couple spots a Harris truck rolling by [...]
Business Blog as Base of Operations for Online Marketing
Lately I’ve taken to describing business blogs as a company’s base of operations for online marketing activities.
All Roads Should Lead to Your Business Blog
Most companies – 99.9% – consider their basic website to be the base of operations for their web presence. All roads lead to the website’s Home page. The Home page [...]
Posted in Blog Strategy Also tagged blogconsulting, Internet marketing, LinkedIn, Social Media, twitter, Word Sell Blog Home 27 Comments
Will Twitter Be Crushed under Its Own Weight?
Image by notoriousxl via Flickr
Recently I gave a talk on business blogs and social media to a group of Chicagoland consultants. In the Q &A session that followed, a few difficult questions came up. I’ve decided to write about each of them, and here’s the first.
As an example of effective marketing on Twitter, I [...]
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