Archive for packaging
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Think Green, Be Green, Market Green
Lately I’ve gotten quite involved in the green movement. One of my clients, Salazar Packaging, Inc., just introduced a line of 100% recycled corrugated boxes. Whatever your business, pay attention to the eco-conscious. As environmental issues continue to grow in importance, they will influence products, services, and branding in a big way. I recently asked […]
Cartoons and Word of Mouth Marketing
Happy Earth Day!
Salazar Packaging, a client heavily focused on sustainable packaging, is always looking for ways to get their Earth-friendly message out and stimulate conversation about packaging and the environment. Easier said than done! Although packaging is a mature industry, sustainable packaging is a hot topic generating buzz in a hundred directions on any […]
