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Image via WikipediaAt the suggestion of Karen Swim, I’m taking another look at the art of storytelling by examining the work of Warren Zevon, one of our all time great rock composers — although this time Zevon is not taking center stage.
The song is one of my favorite stories ever, regardless of genre […]

Image via WikipediaOne of the best forms of business communication is the story. Whether it’s a case study or a parable, people respond to stories intellectually and emotionally. We love to hear them, and we remember them.
Singer/songwriter/musician Warren Zevon was a master story teller. Let’s take a look at his classic Roland The Headless […]

Same old sun
Same old moon
It’s the same old story
Same old tune
These lyrics, taken from The Indifference of Heaven, were written by Warren Zevon, probably my all-time favorite songwriter. Do you find his words powerful? What images and feelings to they suggest?
Whether you’re writing for entertainment or business, simple words convey more meaning than complicated words. […]