OK, this is more than a little gimmicky, but I’ll try any trick in the book to reinforce important SEO and content optimization principles. True, if the Bard of Avon were alive today and saw this, he’d roll over in his grave. Just the same, inspired by my guest SEO post on goodcopybadcopy, here we [...]
[/caption]Marshall McLuhan famously said, The medium is the message.” In terms of website design and message strategy, we could also say, “The motif is the message.”
To illustrate, here’s a story a friend of mine from the world of advertising told me. Apparently this is a famous story in advertising circles.
Imagine you are driving [...]
Shakespearean SEO and Web Content Tips