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Tag Archives: Writing

Do You Approach Every Blog Post like the First Day of School?

By Brad Shorr | Published: August 21, 2008
Today on my ritual morning run to Starbucks, I had the pleasure of seeing several neighborhood children get ready to meet the bus for their first day of school. The children were beaming, excited. Parents were smiling ear to ear, taking pictures, giving hugs and words of excited reassurance. Above all there was the feeling [...]
Posted in Blogs | Also tagged , | 14 Comments

Words for Nerds – Portmanteau

By Brad Shorr | Published: August 15, 2008
Today’s Word Nerd quiz is really easy! There’s only going to be two choices for the correct definition. What do you think portmanteau means? A. A large leather suitcase that opens into two compartments B. A new word formed by combining elements of two words and their meanings The correct definition of portmanteau is … both! [...]
Posted in Word Quiz | Also tagged , , | 6 Comments

10 Outstanding Writing and Marketing Posts

By Brad Shorr | Published: August 9, 2008
Hope you enjoy these as much as I did. Good lessons to be learned in each and every one. Personal Branding Barbara Rozgonyi, Would You Rather Be Influential Or Popular Content vs. SEO Lyndoman, Content Content Content – Why it gets me Excited Building RSS Subscriptions Tibi Puiu, The 9 step ultimate guide on how to increase your [...]
Posted in Blogs | Also tagged , , , , | 10 Comments

5 Simple Storytelling Techiques

By Brad Shorr | Published: July 31, 2008
Image via Wikipedia Stories are an incredibly powerful way to get your message across. Most people would rather go to a movie than attend a lecture. Most people would rather hear about your trip to Easter Island than have you refer them to a series of Wikipedia articles. Stories can be used in… Continue reading
Posted in Copywriting | Also tagged , | 23 Comments

More Things Golf and Writing Have in Common

By Brad Shorr | Published: July 28, 2008
Image via WikipediaRecently I compared golf to writing and came up with 12 similarities. When I asked for help to come up with another six to assemble a “complete round” of 18 points, Word Sell Co-Conversationalists rose to the occasion with seven ideas that are not only insightful, but quite original! #13… Continue reading
Posted in Copywriting | Also tagged , | 12 Comments

What’s Your Ideal Writing Weekend?

By Brad Shorr | Published: July 22, 2008
Image via WikipediaAbsorbing Writing, the Emma Bird/Joanna Young collaboration, asks, what is your ideal writing weekend? Thinking back on the ideal writing weekends I’ve had (and perhaps I’m lucky to have had even one), these qualities stand out. It starts with stimulating conversation. I’m not much good at drawing inspiration… Continue reading
Posted in Copywriting | Also tagged , , | 10 Comments

25 x 41 Words of Wisdom

By Brad Shorr | Published: July 21, 2008
Liz Strauss just wrapped up an exciting writing project where she asked people to pass along words of wisdom in exactly 25 words. Try it. The exercise forces you to say what you mean, as opposed to just getting close. Here are the contributions. I think you’ll enjoy them for their brevity, clarity, and of [...]
Posted in Copywriting | Also tagged , | 4 Comments

Word Gadfly, and Proud of It

By Brad Shorr | Published: July 21, 2008
Image via WikipediaSocrates was the original gadfly. He spent his time asking Athenians annoying questions and boxing them into logical corners, exposing the fatal flaws in their thinking. Eventually they overcame his arguments by poisoning him with hemlock. One of my fears is that someday a client is going to poison me with… Continue reading
Posted in Copywriting | Also tagged | 21 Comments